A "Downtown Arts" working group is launching a new branding survey today to gather public opinion on Downtown Utica.

The 25 question survey will gather information including what the public considers "downtown" and what people are currently coming to downtown for and what would bring them down more often.

The survey contains a mix of quantitative questions and open ended responses, with an option to provide your email address to receive further news on Downtown development.

Branding surveys for Varick and Bleecker Streets will follow in the coming months.

More From WIBX 950