[EDITOR's NOTE: Some of the images in this commercial may be disturbing and is not recommended for those under the age of 18 or to those who may be otherwise sensitive to its content.]

A good commercial will sear its way into your memory and stay with you. Consider this a good commercial.

This ad for the Royal Dutch Guide Dog Foundation focuses on the power pooches can have on soldiers suffering from post-traumatic stress disorder. It proves dogs are indeed amazing creatures.

It definitely gets you right in the gut, which is the point. And once you watch it, you'll see why.